Tuesday, December 13, 2016

6 Things you Need to Know Before you Delve into Self-Publishing


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The self-publishing industry is a relatively new concept for most people. Usually when you hear about publishing company, the first things that come to mind are usually of the traditional form of publishing wherein prospective authors submit their work to publishing houses and there have their work inspected if it is good enough to be published. And should it pass, the author will be paid in advance and will be given a percentage of the royalties that come in.  In the case of self-publishing though things are done a little bit different. Here are six things you should take into account before you get into self-publishing.
  1. You are the Boss
In complete contrast to traditional publishing, the way things are done in the self-publishing industry is quite different. In traditional publishing the author is the one who needs to pass his manuscript to the publishing house. Once it has been submitted the manuscript goes through a thorough inspection if it fits in with the company’s specifications and restrictions and should the manuscript pass and the be approved for publishing the company will pay for the manuscript and take over the publishing aspects of the book. In Self-publishing it is quite different. If you self-publish your book you will have complete creative control of the entire publishing operation, with no editor or agent to answer to.
  1. Self-publishing is both simple and complicated
What you will notice when you try self-publishing is the surprising fact that it is both simple and complicated. It is simple because you are the beginning and the end of the entire operation, so the success or failure of the operation is all up to you. It is also complicated because almost every aspect of the operation is to be managed by you. From the most mundane aspects of the book such as the book cover to the creation of a marketing service is predominantly done by you.
  1. Self-publishing is not a fad
Self-publishing is a newer concept compared to traditional publishing, but despite the fact that it is not as entrenched as the older traditional publishing houses, it is a legitimate prospect. Through the years since self-publishing rose to prominence millions of self-published books were sold. This is because authors are now given better self-promotion options. Authors now have complete control of how they conduct their book marketing and how they create better publishing packages to make a bigger impact in the self-publishing market.
  1. Book covers do matter
Although the say don’t judge a book by its cover is true, but when it comes to self-publishing book covers can make or break a book campaign. This is because in this day and age most people take images very seriously. Take a look at Facebook and Instagram. Literally millions of pictures circulate all over the internet. Thus in order to make an impact on your potential clientele, your book cover should stand out.
  1. You will need help
As exciting as it sounds to take control of your book campaign, you should not be under the delusion that you can do everything in publishing your book. Although you may be a good writer, you are only human and you have a probability of error. And because of this it is a good idea to hire people more suited for the job. Hire a web-designer to create a professional web-site, hire a copy-writer to create advertising write-ups and blurbs for the web site. Hire the right people for the job, don’t be stingy when it comes to your book campaign.
  1. Keep looking forward
There is no guarantee that you will succeed the first time you try to self-publish. In many ways publishing a book and selling it to the masses is a gamble. But you should take heart and never give up, although it may seem daunting now, all your hard work will pay off in the end.

Monday, November 28, 2016

Tips on how to Publish a Poetry Book


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Poetry has been part of human culture for centuries, and in truth a number of the great literary works that have helped inspire and shape civilization came from poetry. There are few art forms that could match the poignancy and beauty that could be conveyed by poetry. Through the centuries poetry has changed in its prose and delivery but the effect is still the same in many ways. Poetry can instill thoughts of pain, happiness and a myriad of other emotions within just a few lines.

Most poets write a lot of poetry, and through the years these poems can accumulate to a staggeringly large amount, which is why it is a very good idea to have your poems safeguarded within the pages of a book. Here are tips on how to publish a poetry book.

Choose a Topic for your Poetry
Although some poets like Pablo Neruda can write poetry about a number of topics, you are still starting out and you should keep in mind that it is important to be consistent when you first start making your poetry. This is why you should first pick a topic to make you writing more systematized. For example making a collection of love poems. You could write about aspects of love, such as the concept of unrequited love or heartbreak but in the end, the main topic is still love. Having a certain bit of uniformity in your poem’s topics can help maintain organization when you start publishing your book.

Write Poetry… Write a Lot
In order for you to even think of creating a poetry book you should write as much poetry as you could. Do not just scribble them down on pieces of paper or anything that is easy to dispose of. Write them on something that is hard to throw away, like a notebook or use a laptop to make them easier to access. You should make it a habit and set aside a certain time of the day to sit down and write poetry. You could time poetry writing to an hour or more. It all really depends on your preference.  Also when you write your poetry it would be best if you could look at it as if you were writing a story, a story of your perceptions on life.

Create a Blog
Creating a blog is by far one of the most essential things when it comes to advertising your work. Even before you start publishing your book, you can already create a following for your poetry by creating your own blog and then having other poets look and comment upon your work. That way once you have at last printed your poetry book, you already have a stable fan base that will buy your book.

Assemble your Work and Finalize your Manuscript
Although it took you some time, you now at least have a full set of your work. From here you can now get to work on having your poetry published. It would be best that you start thinking about book publishing by this stage. But before you do though you should first double check your work for any grammatical errors or if there are any changes that would improve it.  You should also have a second party check your work, such as a friend who is skilled in poetry or better yet have a professional copy editor look at it, so that you are sure of the quality of your work.

Have your Poems Published
When you have your poems published, you will have two options. Option one is to have it published through traditional publishing. This of course would entail you to send in your work to established publishing houses and have them peruse your work. If they deem it good enough they will give you an advance payment and publish the book. The other option is self-publishing which would mean that you will publish your work and shoulder all the expenses. Both options are commendable and will surely help you on publishing your poetry book.

Monday, November 7, 2016

Book Design: Fundamentals of Book Cover Design


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The art of book cover design is like a double edged sword. On one hand if done correctly you can get book covers that are magnificent to behold, their colors completely complementing one another and the images on the cover totally capturing the essence of the book. On the other hand if done wrong, book covers can become a total disaster. They could come out as classroom project disasters, with gaudy color combinations that hurts the eyes and book art that nowhere near complements the story. This is why you should know the true subtleties of book cover design. Here are some essential aspects of book cover design.

Focus on the concept of the book
Any book designer worth their salt should know that one of the fundamental elements of good book cover design is focus on a concept. The mistake that some book designers make is that they bombard the book cover with a myriad of images and colors that nowhere near does the book any justice. One thing that book designers should first do is to consult with the author and ask the story or the concept of the book. Once you get the concept you can get started on the design cover. Do not overuse too many images because it will only make it look gaudy and cheap looking. Be sure on the genre of the book, because nothing is more embarrassing and grave a mistake than getting the genre wrong.

Pay Attention on the Most Minute of Details.
Book design can be considered as a very exact art. This is because the most minute of details could make or break a book. The main thing to remember is that the book cover should interpret to the reader the theme of the book.

Be Minimalistic in your Approach to Book Cover Design
Minimalism is a great concept to follow when it comes to creating a book design. While in some cases more is always better, when it comes to book cover design, less is always better. The use of just one or two images highlights the topic of the book and unclutters the book cover of unnecessary eyesores. You should also use only a few colors because using a myriad of colors will destroy the ambiance of your book and instead make it chaotic and look extremely dirty.

Get inspiration from other book covers
Use other book covers as inspiration and a source of fresh ideas. You should look at award winning book covers and see how they were done. Pick out certain nuances that you can emulate in your own work.

Things that you should avoid doing when you are creating a book cover is using overwrought or exaggerated typography that destroys the books overall image. Using stock images should also be used with caution. Although it might come out beautifully, it can also come out bad, really bad. It should also be taken into account that you should not make your book covers too complicated, like adding unnecessary images and artwork. This would only confuse readers and make your book cover look cluttered and senseless.

Another mistake by some book designers is that they make the author name bigger than the book title. This is a big mistake because unless you are Stephen King or another bestselling author it won’t work, and will only make it look ungainly and unattractive. Another common mistake is unattractive back covers, this is because most people look to the back of the book to see the synopsis of the book. And if the back of the book does not match the front cover it will ruin the reader’s perceptions on the book.

All in all what you should always remember when it comes to book design is that you should always pay close attention to detail and always be willing to go the extra mile. The book cover is one of the main factors whether your book will be a success or not.

Monday, October 24, 2016

The Many Advantages of Self-publishing


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Getting published can be a very difficult and harsh experience, this is due to the fact that it is very difficult to have yourself published by traditional publishing houses because of strident requirements or unrealistic expectations from the publishers. Self-publishing is a great solution for this problem. With Self-publishing you are given a plethora of advantages compared to traditional publishing.
What is Self-Publishing?
In layman’s terms self-publishing is the publishing of a book without the involvement of an established publisher. The author is in charge of the entire process, from having the book published to creating marketing services for the book.
There are several advantages that make self-publishing a viable option for many authors today. Here are just a few of the reasons why it might be the right choice for you today.
  1. You are in control of the process
The process in self-publishing is in complete contrast to traditional publishing. In traditional publishing the publishing house is in complete control of the publishing process. In traditional publishing once you signed the contract and took the advance payment for the manuscript, the company can publish your book in any way they wish. They can create publishing packages for your book and advertise it in any way they can. In the case of self-publishing you are in complete control of the whole process. You can choose how you publish your work, how you advertise your completed product and how you choose to go from there.
  1. It is cheaper than ever to Self-publish
With the rise of many self-publishing companies through the years, there are countless promos that will allow you to get your book published at the lowest rates possible. For less than $1000 you can purchase services that already include the publishing of the book and the creation of various advertising platforms that will help in gaining your book much needed media attention.
  1. You can make more money through Self-publishing
Although you shoulder most of the expenses for publishing your book, once you have made a profit, the profit is yours a hundred percent. In traditional publishing the author gets around only 10-15% of royalties. Thus in the long run you will still get a bigger profit should you self-publish your book.
  1. Marketing operations is under your control
In traditional publishing the publishing house is technically in full control of marketing operations for its books. Thus should you opt for traditional publishing, you would have little to no control of your book marketing. In self-publishing you can employ all sorts of marketing techniques that you see fit. You can create advertising blogs through the internet, choose your own publishing packages, join book shows or even go door to door selling. The true beauty of self-publishing is that you have unlimited control of book operations and you do not have to answer to anyone except yourself.
  1. You gain a sense of pride through self-publishing
There is a certain pride in seeing your dream of being a published author come to fruition, and the feeling is even sweeter if you published your book by yourself without the help of established publishing companies. This is because your book was published through your hard work and no one else. Your book is a testament to your conviction and to your dream of being a published author. Seeing your book fully published and ready to sell should give you a great sense of pride, because you were the one in full control of its creation, from the cover design to the final copy of the manuscript. All of it was you and you should take pride in that fact.

Monday, October 17, 2016

Book Layout Errors that Should be Avoided


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When it comes to self-publishing there is nothing more important than knowing how to properly lay out the design for your book. This is because if you do a bad job at it, your book will come out amateurish and it will hurt your reputation as a serious writer. One of the things a reader looks for when he or she reads a book, is a proper book layout.  Having a good book design without any errors shows readers that the book is professionally made and adheres to a strict standard. Here are errors that you should avoid at all cost.
  • Typos
In the eyes of a reader there is nothing more annoying than typos. This is because typos connote a sense of irresponsibility on the part of the publisher. It would be taken as a signal by the reader that the author did not take the time to double check his or her work, and they would interpret the book as not worth reading anymore.
This not only makes the contents unattractive, but also makes it hard for the reader to read. When checking up on your work you should make it your first priority to spot these inconsistencies.
  • Double spaced print books
It’s strange to say but these errors do happen. The effect of this error on your book would be quite noticeable because the double spaces will make your pages look spare. In the end your book will only look ungainly and also be difficult for readers to read and look as if a child made the overall design of your book.
  • Lack of numbers on the pages
As hard as this is to believe, this does happen. The lack of numbers on your book will surely confuse your readers and make it almost impossible for him to find the page they are looking for when they read the book.
  • Quotation marks and capitalization
Quotation marks and capitalizations is also an issue when it comes to self-publishing your work. This usually occurs when there is dialogue, a comma, and then a capitalized word that should not be capitalized or a sentence starting with pronouns. This is to avoid confusion in readers, because the more confused readers are the more likely they are to voice their discontent with the book through the internet.
No Hyphenations
This usually happens to books produced in a word processor. If you look hard at certain books there would be huge spaces between words and is a sure sign of carelessness and lack of professionalism on the part of the publisher.
  • Unnecessary running heads
It is strange to say, but it seems some writers have the compulsion to put running heads on every page of their books. It should be understood that display pages don’t need and shouldn’t have, a running head.
  • Messed up margins
Any book designer worth their salt knows that when it comes to book design, margins are immensely important. Imagine reading a book and then as you turn the page the entire paragraph veers off to the right. It would really ruin your entire perception on the book. Margins are supposed to help center the contents of the book and make it aesthetically pleasing and improves the readability of the book.
  • Cluttered book cover design
One of the main mistakes when it comes to book cover design is that some designers use too much content. Using too much stuff on the book cover will not only make the overall look of the book cluttered and dirty looking. When creating a book cover design it is always a good idea to have a more minimalistic approach and use only a few well-chosen images to get the true essence of the book.

Monday, October 10, 2016

Top 9 Goals for Book Covers


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When it comes to selling your book, one of the main factors to success is the book cover design. It does not matter whether you are publishing through self-publishing or traditional self-publishing. In this case the book’s cover does matter. Sadly though not many people know the fundamentals of book cover design and end up with sub-par cover designs that makes their overall book design look cheap and unprofessional.  Which is why when you create a book cover you should have a set of goals to adhere to and work towards to.
  • It must be unique
It is easy to say but difficult to do. In this era of book publishing there are literally thousands of book designers creating book covers by the day. And it is very difficult to create a truly unique book cover design that can hope to compete with the already existing ones. But don’t be discouraged, although it is difficult it is not impossible. Thus the main thing to remember is that you are also talented in your craft and that you yourself are unique and can create a design cover that will stand out amongst the rest. Believe in your own skill.
  • The overall design must be minimal
It is easy to get carried away in your design and uses a huge amount of images on your book cove. Word of advice, don’t.  Using a myriad of images will not really guarantee that your book cover design will be a success. In the end the overuse of book design may just as well damage the overall look of your book and make it look chaotic and tawdry. The thing you should always remember is that less is actually more. Use maybe one or two images on the cover. Just be sure that your images captures the overall flavor of the book.
  • The images used must be high quality
The images used must be high quality. Would you read a book if the book cover has images that looks cheap and badly drawn?  Such examples are illustrations of well-loved children’s stories that have book covers stamped with images of characters that are amateurishly drawn. Their coloring and the overall artwork being both unattractive and badly colored. If you are to use an image you should use a good quality one or better yet a truly unique image specially created for your book. This gives your book a unique flavor.
  • The colors used on the cover should match the theme of the book
When you make your book cover, it is good to remember that the colors used in the book should match the theme of the book. It would be so awkward and downright offending to the eye if you used colors that do not complement or capture the overall design of the book. Imagine looking at a book cover that has horror as a genre but has orange, pink and neon as base colors. It would damage the overall design of the book.
  • The book cover should have an overall theme
One of the main errors in book cover design is that the design might stray from the overall theme of the book. It can come out as awkward looking and miss the entire concept of the design.
  • The book cover should stay true to its genre
The same way that the design should follow an overall theme, the design should also stay true to its designated genre. If the book is suspense themed, it should be obvious just by looking at the cover.
  • It should convey the scope of the story
It should explain the full scope of the book so that it would be clear from the start what kind of book it is to its target market.
  • It should generate a buzz
As it was stated before book covers are extremely important when it comes to being able to sell one’s book. The book cover is the first thing a potential buyer would see and this is also the same thing that will convince the reader if the book is worth buying or not. Thus the book should be able to generate excitement or a buzz right from the start.
  • It should be able to establish a market position
This is technically a proving ground for the book. If ranked with the other books in the book store or in the internet, what would the book cover look like? Would it stand out or would it be lost in obscurity with the less well made books. In the end the main intent of the whole book cover design process is for this very moment.
In quick summary the main goal when it comes to creating book covers is to capture the reader’s attention and to stand out from amongst the competition.

Monday, October 3, 2016

Book Cover Design Secrets on Getting Reader’s Attentions


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When it comes to self-publishing there are few things more important than the book cover. Although the content is also important because the contents will keep the reader interested in your work, but in order for you to have your book read, you first have to sell them. This is why book cover design should always be taken seriously. And throughout the years talented book designers have used a set of rules that have helped their books gain the attention and admiration of readers. Here are a set of rules that will help your book covers garner reader’s attentions.
  • Make the cover eye-catching
When you walk into a bookstore and take a look at the bookshelves what do you see first? Usually it is the book with the most striking cover. This is why you should always make the cover as eye-catching as possible. The more eye-catching the cover the easier it is to get the reader’s attention. The main trick to making the cover as eye-catching as possible is the use of contrast. Using contrast you can highlight the central or most important image while also tastefully creating a beautiful contrasting background that gives it a striking effect.
  • Make the cover more spacious
One of the biggest mistakes made by most designer when creating the design cover is that they tend to make it too cluttered with unnecessary images that destroys the overall book layout. It is also very important that your book title be evenly spaced.
  • Give the cover a theme
No one wants to look at something boring. When you make a book cover always remember to give your book cover a theme. One tip in giving your book a theme is that you should use images that appeal to the brain when it comes to fiction and images that appeal to the heart when it comes to non-fiction. When you make a theme for non-fiction you should adopt a central gimmick and a solid background or gradient. In the case of fiction you should use a variety of colors that will make your book cover pop. The book covers should be easy on the eyes and inspire emotion in the reader. Focus on colors, abstract symbols, representations. Focus on strong contrast and mood.
  • Use the right font
One of the most important things that a book designer should know when making a book cover design is to know what font to use. When choosing a font try to use a truly unique font. Do not use fronts that are installed on your computer.  You can make your font unique by hiring a designer to tweak it or if you want to truly get readers attentions, have your font costume made.
  • Give the cover a more personal touch
It is a good idea to put in a person on the cover. This adds intrigue and interest to the book.  Super close up of faces can be really powerful too, but if you find them on a stock photography site, there’s a good chance it will be used on another cover. (The better the picture, the more covers it will show up on). You can avoid this by getting a friend to pose or hiring a model for a quick photo-shoot.
  • Use sub-titles, teaser and reviews
One of the best ways to entice readers into buying your book is to use subtitles, teasers and reviews. The use of these tools will help entice readers by providing bits of information that will excite interest without giving away too much. Using just the extra bit of small text makes the covers look more professional. Reviews are also very useful in getting attention for your book because a good word from a critic will give it much needed support.
All in all your main intent in book cover design is to capture reader’s attention with a combination of artistry and cleverness.

Monday, September 26, 2016

Leadership Traits that can Endure any Book Marketing Strategy

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In today’s world the only thing that remains constant is change, and this especially applies to the marketing world where change is an integral part of the landscape and a multitude of companies continue to redo their marketing strategy in order to adapt to any change in the marketing playing field. Indeed, various new markets and labor pools have sprung up with innovative technologies remaking the rules of the marketing game and literally putting other less tech savvy companies at death’s door. This is especially important for publishing companies because they have to compete with other companies in both sales and product quality. And in order for them to do well in a very competitive arena, these companies’ leaders must have the necessary traits to weather any marketing storm that comes their way. These traits are.
  • The ability to blend in with pop-culture
When a publishing company is marketing a book there are various factors that they have to deal with. One such factor is pop-culture and being able to adapt to any changes, no matter how insignificant they may be. A good change manager would be able to spot these minute changes and shape their book marketing services to make the company more up-to date with the current market and competition. This is especially important when marketing a book online because being able to relate to what is relevant or trending in the internet will make things so much easier in the long run. Overall being able to blend in with popular culture makes the company more relevant and adaptable to changes in the marketing climate.
  • Trust in the chain of command
Like any company, a publishing company has a hierarchy and everyone is held accountable from the lowest ranked employee to the CEO. This chain of command is very important in keeping order within the company. This way all the decisions for the company is highly uniformed and all the changes are agreed upon. This rule is to ensure that there are no dissenting parties within the company and that should there be any changes that are to be implemented they have all gone through the correct channel and gained approval from everyone involved.
  • The ability to get everyone involved
The ability to get your employees involved is a must for any publishing company. Imagine a company where everyone works in a lone wolf manner. Sales representatives not following the company’s objectives and copywriters, designers and other employees not heeding the needs of their customers. This is why a good leader must always be able to inform the midlevel and frontline people of any changes in the company. This way everyone is on the same page whenever the company goes on any new endeavor.
  • The ability to inspire emotion from your employees
Although it is important to be rational when it comes to making decisions for the company, it is also equally important to be able to inspire emotion from your employees. Being able to read the emotional states of your employees allows you to form a rapport with them and know their thoughts on the company. This ability also allows you to inspire them to keep going if the company is going through hard times.
  • The ability to assess and adapt
Being able to assist and adapt is a must when it comes to marketing strategies. This means that should there be any changes in the marketing landscape the company is still competitive. In the context of a publishing company, this means that a leader must be able to read the flow of the market and make the changes as soon as possible.
  • The ability to innovate
The ability to innovate is immensely important when it comes to marketing. This is because being able to innovate heightens the company’s chances of competing with other book marketing companies. One example is being able to make innovative book marketing strategies that will not only help the company compete with other companies but also change the way business is being done. Being innovative does not have to be drastic though. Even small innovations can make big differences.
  • The ability to think outside the box
Sometimes solutions to problems are not so evident. Which is why it is important to be able to think outside the box and think less linear solutions to problems. This allows you to be more versatile when it comes to thinking up solutions for marketing problems.

Monday, September 19, 2016

Advantages of marketing your book in a Self-publishing Company


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Have you ever thought of publishing your very own book? If you have you would of course have thought of the logistics that it takes to have it published and marketed. It would also be good to think about the many other side costs that would make it a very difficult and expensive process. This is where Self-publishing comes in handy. Self-publishing is the publication of any book or other media by its author without the involvement of an established publisher. With Self-publishing you will have various advantages at your disposal to help make marketing your book as stress free as possible. These advantages are as follows.
  • Faster publishing time
In comparison to traditional publishing the process of self-publishing is quite faster. In traditional publishing authors are required to submit their book to a book editor and have it evaluated. Afterwards the editor will either give his consent or not have the book published. All in all this entire process could take a lot of time and waste valuable resources that could have been spent in marketing the book. On the other hand self-publishing is a quick process in comparison because there are no editors to convince nor other books to contend with. All in all the company will give you its full attention throughout the whole process.
One of the main differences between traditional publishing and self-publishing is the amount of freedom that the author has on the overall marketing strategy of the book. In traditional publishing the author has a minor role in marketing the book. While in self-publishing the author has the option to head the operation or at least take a more hands on approach on the process. This allows the author to gain a more thorough understanding of how his or her book is marketed.
  • Higher Royalties
Whether your book is traditional or self-published does not matter in the end. As long as the book is good people will want to read it will be published many times over. The only differences between the two is that authors of self-published books will be paid a higher percentage of royalties than the authors from traditional publishing.
  • More creative control
In comparison to traditional publishing wherein the author’s creative control is quite limited, the authors who have their books self-published have greater control. Having creative control means that the author has the choice to control almost every facet of the publishing and marketing phases. The author also has control on how to go on marketing the book online and making book marketing services.
  • You have your own schedule
Compared to traditional publishing where you have to follow their strict timeline on when to market your books, self-publishing has a more flexible take on book marketing and it is all in the hands of the author when or where the book should be marketed. This flexibility allows the author more time in planning a marketing strategy that is will benefit the book the most.
  • More shelf time
When it comes shelf life self-published books have a longer shelf-life compared to books published through traditional book marketing companies. The normal shelf life of a traditionally published book last around a month or two. This is due to the constant need of bookstores to change their inventory in favor of other newly published books. In comparison to self-published books especially digital books remain on amazon indefinitely. This gives self-published books a noticeable advantage over traditionally published books because they can be bought and printed out at any time. And because potential buyers can see our work online, you will have more time to build up a fan base and start on your writing career on the right track.

Monday, September 12, 2016

Seven Editing Tips for Professional and Nonprofessional Writers

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Often, inexperienced writers believe they’ve finished the project when they type “the end.” They post the article, send the news release to the media, mail the complaint letter, or submit the manuscript to an editor. Then they discover a glaring error in the headline, a typo in the company name, an omitted word – or a number of more serious errors.

I won’t promise you’ll ever have a perfect manuscript. No matter how careful we are, mistakes happen. An error-free e-mail isn’t too difficult, but I don’t think I’ve ever seen a 100,000 word book manuscript without a single mistake.

However, you can ensure your writing is as error-free and easy to read as possible, whether you’re a professional freelancer writing Web content for a client, an entrepreneur announcing business news in a press release, or a concerned citizen writing a letter to the editor.
  1. Write first, edit later. I’ve known people who have been working on a manuscript for years and haven’t got past chapter 1 because they continue to edit, revise, rewrite, trying to get those pages perfect before moving on. Although some writers do work best if they edit as they write, most are more creative and effective if they get their thoughts down first before trying to edit.
  2. Take a break. After you’ve been wrestling with text for hours (or longer), you tend to lose your perspective.You think you’re editing, but you’re really reading what you meant – what you thought you wrote rather than what you actually wrote. If you put the piece aside for a while (the longer the document, the longer the break), you’ll return with fresh eyes and a fresh viewpoint and do a better job of editing.
  3. Edit in stages. How many stages you need will depend on the length, complexity, and importance of the document. An essay for a college entrance application will need a lot more editing than a short memo to your staff. For a major project, read the entire document first. You may discover that you need to move a section or add or delete material. After you’re satisfied with the structure, go back through the document as many times as needed. Edit for content – sentence structure, word choices, clarity. Then proofread for grammar, spelling, and punctuation. You can use spell check and grammar check in your word processing program as a guide, but don’t rely on the recommendations. The programs know rules but not context. You can easily turn the right word into the wrong one by accepting the program’s suggestions.
  4. Watch for your own pet problems. Most writers have words they overuse and mistakes they make often. I just finished reading a book in which the author used the word instantly on almost every page. Instead of adding to the story, instantly became an annoying intrusion. My big bugaboo is leaving out words. Almost everything I write is missing several words in the first draft. There are many grammar resources online. One of my favorites is The Elements of Style, a classic that’s still helpful after almost a hundred years. Another excellent resource, Guide to Grammar and Writing, has lists of “confusable” words to help you decide whether to use it’s or its, accept or except, advice or advise, then or than. Look for your own bad habits and make sure you correct those errors.
  5. Repeat the process of editing, setting the work aside, and editing again as often as needed. You may not need to go through the complete cycle for a short, informal document, but you will probably go through it dozens of times for a book-length manuscript. Mix editing on screen with editing in print; errors show up more readily in print than on screen for many people.
  6. Read the work aloud. When you think your work is perfect, try reading it out loud. Chances are you’ll stumble over sentences that read fine in print or on the screen but are awkward or confusing. I discover those missing words that I automatically inserted when I read on the screen. Some writers like to read backwards, but I don’t find that helpful. Use what works for you.
  7. Get another opinion from someone you trust. When you’re working on a book, a manual for your company, a paper that will determine whether you are accepted into college or earn your degree – anything of high importance, ask someone else to edit the document after you’ve finished self-editing. Don’t ask your spouse or mother, though; they’ll probably tell you it’s wonderful. A teacher may be excellent for spelling, grammar, and punctuation, but a reader of the genre may be better to point out loose ends you need to tie up in a mystery novel. Someone who isn’t familiar with the subject matter may be helpful for a how-to article; if he understands your explanation, other readers probably will also. On the other hand, sometimes an expert in the subject is best to ensure that your information is accurate. You can join a critique group to get feedback from other writers. A professional editor can help you with grammar as well as with content. I encourage my clients to have several advance readers for their books (and used several advance readers for my own novel). The more eyes and perspectives you get on your work, the more likely it will be the best you can make it.
This may seem like a lot of work – and it is – but if you don’t edit your work … again and again, your brilliant advice or your exciting story will never have the impact you want on your readers. Writing the first draft is only the first step – editing your work finishes the job.

Monday, September 5, 2016

A Beginner's Guide to Writing a Novel

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Writing a novel is not an easy thing to do. Unlike many non-fiction works, publishers will not accept a novel unless it’s completely finished. The more a writer knows about the basics of how to write a novel, the more easily the novel will be put onto paper and the more interesting it will be. Writers should attempt to incorporate all of the following tips in order to make their novel as good as possible:

Start The Novel With a Conflict
One of the best ways to hook a reader is to start in the middle of action. It doesn’t need to necessarily be something crucial to the overall storyline, either. A lot of stories start out with something small, a conflict or an instant that simply serves as a jumping point for the remainder of the plot. This can be something as simple as an introduction of a mysterious character or an event that forces the protagonist into the action.

Create Interesting Characters
A man with a square jaw isn’t going to keep readers interested. A woman with a mysterious past isn’t going to go very far, either. Writers should take a good look at the people in their own lives and ask what makes them interesting. Characters can be created by combining features of dozens of people in the real world if a writer so chooses. Interesting characters go beyond cliches and take on a life of their own as the novel develops, drawing in readers. For more on character development, try this article.

Keep the Novel Pacing Fast and Tight
Readers don’t want to spend 50 pages reading information that doesn’t have anything to do with the overall plot. If readers are forced to follow digressions too often, they’ll give up on the book. So will publishers! To ensure that the pacing is fast and tight, writers should adhere to a strict 300-page limit and try to plot out the story ahead of time. Let a copy of the plot sit on the desk overnight, then come back to it the next morning and look at it with a fresh pair of eyes. Eliminate anything that slows down the overall story.

Make Your Story Unique
Every writer’s story should stand out from competing novels. In order to do that, writers should look to their own life for inspiration. Every writer has faced a unique set of problems and overcome unique obstacles and can incorporate those conflicts into their stories to ensure originality. The phrase “everything’s been done already” may be true in a general sense, but that doesn’t mean a story can’t still be unique.

Read While You Write
Reading not only helps writers develop their own skills, it can provide them with invaluable information on what’s selling, what kinds of characters are working in a novel and what kinds aren’t, and gives writers ideas for their own story.

Monday, August 22, 2016

Editing and Proofreading

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This handout provides some tips and strategies for revising your writing. To give you a chance to practice proofreading, we have left seven errors (three spelling errors, two punctuation errors, and two grammatical errors) in the text of this handout. See if you can spot them!

Is editing the same thing as proofreading?

Not exactly. Although many people use the terms interchangeably, editing and proofreading are two different stages of the revision process. Both demand close and careful reading, but they focus on different aspects of the writing and employ different techniques.

Some tips that apply to both editing and proofreading

  • Get some distance from the text! It’s hard to edit or proofread a paper that you’ve just finished writing—it’s still to familiar, and you tend to skip over a lot of errors. Put the paper aside for a few hours, days, or weeks. Go for a run. Take a trip to the beach. Clear your head of what you’ve written so you can take a fresh look at the paper and see what is really on the page. Better yet, give the paper to a friend—you can’t get much more distance than that. Someone who is reading the paper for the first time, comes to it with completely fresh eyes.

  • Decide what medium lets you proofread most carefully. Some people like to work right at the computer, while others like to sit back with a printed copy that they can mark up as they read.

  • Try changing the look of your document. Altering the size, spacing, color, or style of the text may trick your brain into thinking it’s seeing an unfamiliar document, and that can help you get a different perspective on what you’ve written.

  • Find a quiet place to work. Don’t try to do your proofreading in front of the TV or while you’re chugging away on the treadmill. Find a place where you can concentrate and avoid distractions.


  • If you’re short on time, you may wish to prioritize. Make sure that you complete the most important editing and proofreading tasks.

Editing

Editing is what you begin doing as soon as you finish your first draft. You reread your draft to see, for example, whether the paper is well-organized, the transitions between paragraphs are smooth, and your evidence really backs up your argument. You can edit on several levels:

Content

Have you done everything the assignment requires? Are the claims you make accurate? If it is required to do so, does your paper make an argument? Is the argument complete? Are all of your claims consistent? Have you supported each point with adequate evidence? Is all of the information in your paper relevant to the assignment and/or your overall writing goal? (For additional tips, see our handouts on understanding assignments and developing an argument.)

Overall structure

Does your paper have an appropriate introduction and conclusion? Is your thesis clearly stated in your introduction? Is it clear how each paragraph in the body of your paper is related to your thesis? Are the paragraphs arranged in a logical sequence? Have you made clear transitions between paragraphs? One way to check the structure of your paper is to make a reverse outline of the paper after you have written the first draft. (See our handouts on introductions, conclusions, thesis statements, and transitions.)

Structure within paragraphs

Does each paragraph have a clear topic sentence? Does each paragraph stick to one main idea? Are there any extraneous or missing sentences in any of your paragraphs? (See our handout on paragraph development.)

Clarity

Have you defined any important terms that might be unclear to your reader? Is the meaning of each sentence clear? (One way to answer this question is to read your paper one sentence at a time, starting at the end and working backwards so that you will not unconsciously fill in content from previous sentences.) Is it clear what each pronoun (he, she, it, they, which, who, this, etc.) refers to? Have you chosen the proper words to express your ideas? Avoid using words you find in the thesaurus that aren’t part of your normal vocabulary; you may misuse them.

Style

Have you used an appropriate tone (formal, informal, persuasive, etc.)? Is your use of gendered language (masculine and feminine pronouns like “he” or “she,” words like “fireman” that contain “man,” and words that some people incorrectly assume apply to only one gender—for example, some people assume “nurse” must refer to a woman) appropriate? Have you varied the length and structure of your sentences? Do you tends to use the passive voice too often? Does your writing contain a lot of unnecessary phrases like “there is,” “there are,” “due to the fact that,” etc.? Do you repeat a strong word (for example, a vivid main verb) unnecessarily? (For tips, see our handouts on style and gender-sensitive language.)

Citations

Have you appropriately cited quotes, paraphrases, and ideas you got from sources? Are your citations in the correct format? (See the UNC Libraries citation tutorial for more information.)
As you edit at all of these levels, you will usually make significant revisions to the content and wording of your paper. Keep an eye out for patterns of error; knowing what kinds of problems you tend to have will be helpful, especially if you are editing a large document like a thesis or dissertation. Once you have identified a pattern, you can develop techniques for spotting and correcting future instances of that pattern. For example, if you notice that you often discuss several distinct topics in each paragraph, you can go through your paper and underline the key words in each paragraph, then break the paragraphs up so that each one focuses on just one main idea.

Monday, August 1, 2016

Beginner -- Don't Write That Novel!

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My usual advice to beginners is not to strike out for the Great American (or British) novel but instead to concentrate for a considerable time, maybe as much as a year, writing short stories and doing exercises. I’d like to try and carefully outline why I think this is a solid and justifiable ideal.

Beginning Writing — Short Stories vs. The Novel
Writing short stories allows the writer to experiment and find himself. Beginners very rarely have their natural voice when they begin writing. By learning about themselves, through writing many separate pieces, they find those styles, points-of-view, viewpoints, and language that are more natural to them. Commonly, beginners try to write like those authors they admire or authors who have written books similar to the kind they hope to write. Often this style may not be the one best suited to the particular writer. It is also common to see beginners change styles WITHIN books.

Burn Off the Autobiographical Urge
A common failing with beginning writers is that they write too close to themselves, producing autobiographical or near-autobiographical work. Though some great autobiographical novels have been written, most creative writing teachers are well aware that the autobiographical urge needs to be spent before the beginner learns that good writing needs to be generalisable. The writing of many short stories usually burns off this rarely desirable tendency and should some of the material be noticeably special it is still available as the basis for a longer work.

Variety of Experience
If students are writing a single novel, perhaps two in their first year, though this would be rare, they can, at the most, explore writing in two genres. If, on the other hand, students are writing, say, one short story a week they can try many many genres, styles, viewpoints; they can explore the terse hard-boiled Ford/Hemingway approach, the lyrical styles of Laurie Lee or Dylan Thomas, John Irving, and many points in between. This is not the case if they are writing novels.

Beginners Get Used to Completing Tasks.
One major advantage of writing short stories to begin with is that the one or two thousand word task seems less intimidating than the novel and far more achievable.

Quicker, Better Feedback.
It is easier to get proper feedback on a short story because it is a complete entity. Thus, by writing many shorts the student gets repeated feedback and learns more quickly about his strengths and weaknesses.

Easily Focused Teaching/Learning.
A sympathetic teacher can design short story tasks to develop those areas seen as weakest. This is virtually impossible if the student is writing a novel.

More Meaningful Cross-criticism
Students writing short stories can be encouraged to exchange works and learn by cross-reviewing each other’s work. Though this can be done with novel extracts, the story, by being complete, being finite, is more easy to judge. Further, where same-subject shorts are being exchanged, it is easier and clearer to understand how different approaches to the same initial subject alter the final work. With differently-titled novels, approach may well be obscured by subject matter.

Comparison and Identifying Voice and Style
In classes, getting students to produce shorts has the advantage of compare and contrast. This is obviously less easy with novels on often vastly different subjects. By creating a single subject task, the teacher has the advantage that all students are working in roughly the same area, and, since the initial subject matter is the same, s/he is more easily able to note the student’s individual characteristic set against a constant.

Discipline
The discipline of the short story, the need to say as much as possible in a few words as possible is an excellent teacher. The ability to paint briefly is not wasted but makes the eventual novelist a better one. John Gardner was very keen to emphasize the usefulness of small focused exercises in which the student could concentrate on selected areas of his art. Teachers can shape and point far easier when the target is an exercise or short story.

Less Waste, More Material
A wasted novel is for most beginners a wasted year. A wasted short story is typically a few days or a week. Though it is true that theoretically a student could write 52 consecutive wasted short stories, experience tells us otherwise, since, after every story, finite, complete, the student has usually learned something. In the case of the novel the student does not learn much until he has completed his long and arduous task and submits.

Nothing Wasted
Novels are rarely honed down to short stories. The reverse is not true. Short stories have been made into novellas, short stories made into novels, and short stories have been made into films.

Short stories contain all the major elements of good writing.
Beginning, middle and end, dialogue, characterization, conflict and change. It is easier to teach for example, the idea of premise/theme on a single short than on a novel. A student can be asked to write a 2,000 word short illustrating a proverb without ever referring to it or proving a statement such as “All men are pigs”. It hardly needs saying that a teacher cannot realistically ask students to produce a novel to do the same.

Why Learn to Paint While Painting the Sistine Chapel?
Let us just imagine a student with a truly great idea for a novel; a story idea that might change the world or earn the writer fame and fortune. Why, why on earth would that writer embark on the great novel and IN THE PROCESS OF WRITING IT, learn his skills? Why not first make sure of those skills before risking a great concept to inexperience? Every single word he writes before he embarks on the precious expansion of that wonderful idea makes it more likely he is a competent writer and less likely that the fabulous idea be wasted. Imagine if Michaelangelo had STARTED by trying to paint the Sistine Chapel!

Monday, July 25, 2016

Loosen Up Your Writing Grip to Banish Pain


Loosen Up Your Writing Grip to Banish Pain

It’d be easy to argue that the reason most modern writers become fatigued quickly when handwriting is because the muscles are out of service thanks to extensive computer use. The real culprit is grip strength.

Photo by CarbonNYC.

For those of us born and raised in the computer age, it is hard to imagine how novelists of yore hand wrote entire tomes before sending them on for editing and publication. Almost universally my friends complain about what a literal pain extended handwriting is. I hated written exams for that very reason: There seemed to be no way to avoid feeling as though you were slowly crushing your hand in a car door all while staring down the clock above the proctor’s head. At D*I*Y Planner, ever the defender of all things handwritten, they’ve shared a simple tip to ease your writing pain:
Hand getting cramped when you write more than a few paragraphs? Loosen up! Many people middle-age or younger are used to having to grasp pens and pencils very tightly to make lines. After a page or two of writing like this, the hand and wrist may begin to hurt. However, with gel and fountain pens such a tight grasp is rarely necessary.
I failed to make the connection between my Bic-crushing grip and writing fatigue until several years ago when I tried out the peculiarly but ergonomically shaped PenAgain. It never became my favorite pen, but the shape of the pen forces you to write with a very gentle and light touch. Ever since playing around with the PenAgain, I’ve written with a light painter’s touch instead of pushing the pen into the paper like I was carving into wood. The outcome of the shift was seeing the same results on the paper without the writing callouses and cramped hand. Whether you grip your pen with a Vulcan death-grip or you’ve discovered the art of light penmanship, let’s hear more about your writing style in the comments.

Monday, July 18, 2016

7 Tips on How to Write a Book

This article was first published here several years back, but we felt it could find new life to some readers who missed it the first trip around!

1. Write your book. Whether it’s non-fiction or fiction, Fantasy, Autobiography, Crime or Mystery, just write what you feel. Never worry about editing as you go; as that will bury your creativity.

2. Find a quiet place to write. An extra bedroom, office, or even a garage (preferably heated), are all good places “away from it all.” Never look for your muse where friends or family are always interrupting you.

3. Set time aside to write. It takes time to find your inspiration to write. It’s not likely you will write well or accomplish much in a ten minute session. Allow yourself at least two hours to work on your writing project.

4. Choose you books topic according to demand. Are there a million books already written which follow the path of your story or subject? Is there even an audience out there who will buy your book? With nearly 30 books being released in the U.S. every hour of every day, the competition is fierce. If you plan to sell your book to the reading public, make sure you will have a customer base before you put your time and money into publishing a book.

5. Draw an outline for your book before you begin. A well drawn out outline will keep you focused on your total project. Outline your story or information. For fiction book writing, an outline of your plot, when to introduce your characters, and path of the story, that is, the beginning, middle, and ending placed into chronological order. For non-fiction book writing, the same applies. Organize your information into a logical and useful order.

6. Choose your title carefully. Not only is a catchy title a must, but for non-fiction and some fiction books, your title words will most likely be used as “key words” when a potential book buyer searches the Internet for a book similar to yours.

7. Once your book is complete, find a professional editor to fix your mistakes. Spell Check in your writing software is not enough to handle the job.

Carol Denbow is the author of five books, including A Book Inside, How to Write, Publish, and Sell Your Story, available at Amazon.com. She is also a regular contributor to numerous writers’ websites and newsletters and has been a featured guest on radio and television.

Monday, July 11, 2016

Typewriter Forces You to Focus While You Write

Typewriter Forces You to Focus While You Write
Typewriter Forces You to Focus While You Write

Windows/Mac/Linux: Once upon a time, people pounded out their memos and missives on a typewriter. There was no backspace, spell check, or fancy formatting, just forward movement, and muttered obscenities when you screwed up. Typewriter brings some of that ink-stained experience back.

Joey Daoud, the film student behind You 2.0, a documentary on life hacking, found himself musing over the following quote from author Will Self:
Writing on a manual [typewriter] makes you slower in a good way, I think. You don’t revise as much, you just think more, because you know you’re going to have to retype the entire (flipping) thing. Which is a big stop on just slapping anything down and playing with it.
The idea intrigued him, and he wanted to mimic the process on a modern computer, but failed to find any applications which did so. He found a programmer to help, and a simple Java-based application was born.

Typewriter allows you to type, save to a text file, and print the document. There is no backspace function, no spell check, and no cut or paste functionality. If you want to force yourself to really focus and make every word count, Typewriter is an unyielding tool for forcing your thoughts to take shape before you commit them to the page.

If you like the simple interface and distraction-free writing, but you’re put off by the absolute lack of a delete key, make sure to check out similarly edit-friendly tools Write Monkey, Darkroom, and Writeroom. Typewriter is free and works wherever Java does.

Monday, July 4, 2016

Editing Your Book: A Crucial Piece

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Finding a typo or grammatical error in a book is never good. It will probably make you question the credibility of the editor of the book, the publisher and ultimately the author. Now, turn the tables. Put yourself in the role of the author where someone was turned off from your book because of an editing error. How would that make you feel? What if the person actually stopped reading because of errors? That is certainly a situation you want to avoid.

How can you prevent this from happening to you? The answer is simple: Don’t skip the crucial step of utilizing excellent editorial services. Even the most experienced authors do not catch all of their mistakes. You are so familiar with your manuscript that your eyes simply glance over the glaring mistakes, the “their” instead of “there”. Since editing is such a crucial piece of your final book, here are some tips you can use when you are editing your book.

1. Write without editing. As you write your first draft, don’t think about having correct grammatical structures, spelling and punctuation. Just write the words as naturally as they flow out of you. Then later, after you’ve exhausted the flow for a chapter or maybe the entire book, go back and start the process of editing.

2. Cut, cut, cut. There is truly no other way to say it. Cut out unnecessary lines, words, paragraphs, pages, and even characters – anything that doesn’t help communicate a clear message to your readers. Use concise language that is active and not passive. If you’re writing a novel, write smart dialogue that sounds like a real conversation, not long, never-ending prose. Your readers will appreciate your use of the “cut” function.

3. Walk away from your book. When you do finish your manuscript, take a day or two (or 10) of rest and walk away from it. This break will give your brain a chance to revive itself, giving you the opportunity to look at your book with fresh eyes. Devote extensive time to editing when you do come back to your book, and be ruthless with the things that do not work. And make sure to appreciate the things you did well, too!

4. Read it out loud. Print out your entire book and take the time to read it out loud to yourself. Reading out loud will help you find awkward sentences that don’t flow, dialogue that sounds stilted or parts that just don’t fit. Make notes on the paper as you go so you can go back and make changes later.

5. Hire an editor. The best gift you can give your book is to have an experienced editor review it for you. You may consider using an editorial service from Balboa Press or hiring a professional editor you find on your own. Avoid using someone who won’t be honest with you as an editor, such as your best friend who is afraid of hurting your feelings. Editing is a messy, difficult process so it’s important you have someone who will point out both the good and the bad in your manuscript.
Editing is never easy. It’s hard to “kill your darlings” and be forthright with yourself about what is and what isn’t working. Swallow your pride and step into the editing process with an open mind. In the long run, editing will enhance your book and will allow you to give your readers a book of which you are proud.

Monday, June 20, 2016

Editing Tips for Effective Writing

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Thorough and rigorous analysis is only half the battle when it comes to your thesis. You need to persuade the reader with a clear and effective presentation. If you cannot persuade through your writing, then it does not matter how good your ideas are.
Great writing is hard to learn. Good writing is not. All of us have some bad habits that are easily corrected once we understand what they are. This page contains tips to help you identify those bad habits, and write clearly and effectively.
(Our thanks to our lecturers for their input.)

The Cardinal Rule of Writing

Seek clarity, accuracy and efficiency of prose above all. Mean what you say, and say exactly what you mean, as clearly and as compactly as possible.

Never write to a page count. There is no “magic” number of pages that a thesis is supposed to be. Rather, start at the beginning, say just what you need to say, and stop when you come to the end. Note the emphasis on “just.” A paper is done not when everything that is necessary has been put in, but rather when everything unnecessary has been taken out. One writer wrote to a friend, apologetically: “I’d have written you a short letter, but I didn’t have time, so I wrote a long one instead.” He was right to apologize. Less is (usually) more.

This requires that you know exactly what you want to say before you begin writing. This does not mean knowing exactly how you want to convey your ideas before beginning to write—that will only give you writer’s block. In your first draft, pay no attention to the writing. Simply get your ideas down. Then do a serious second draft that applies what follows below.

Tips for Effective Prose

Effective prose is concise, punchy and to the point. More importantly, it is clear and transparent. Your words should never get in the way of your ideas.
  1. Write from an outline. Outlines force you to do two things. First, it imposes structure on your writing (and consequently your thinking). In your final product, retain the explict structure—section and sub-section headings. Such explicit organization makes it easier for the reader to follow your argument. Second, outlining forces you to critically evaluate which ideas and arguments are necessary components of your thesis, and which are not.
  2. One paragraph one idea. Many people write inordinately long paragraphs that contain multiple ideas or asertions, and stretch across multiple pages. Do not. A paragraph should contain one idea. You should usually lead with a topic sentence, and the rest of the paragraph should be an elaboration on that sentence. If you find yourself moving to a new topic, start a new paragraph. Combined with point (1) above, you may want to outline your writing to the level of the paragraph.
  3. Write clear, punchy and compact sentences. In effective sentences, the subject and verb are generally close together. The further apart they stray, the foggier the sentence becomes. The subject and verbs should be close to the beginning of the sentence. The later they appear the more “sluggish” the sentence will appear. Finally, periods are relatively benign. Commas and semicolons are less so. Hemingway used periods profusely and his prose did not suffer. Your sentences should be long by necessity, not by choice.
  4. Get to the point. Before you start writing your paper, you should know what you want to say. If you know what you want to say, there is no reason to keep it from the reader. With analytic prose, your reader will be happiest to find your argument (the point of the paper) in the first few paragraphs. Similarly, sections and sub-sections should lead with a concise presentation of the argument(s) contained in that section. Paragraphs should lead with the topic sentence.
  5. Avoid the passive voice (note, not, the passive voice should be avoided). A passive voice is a construction in which the object of a sentence is turned in to the subject. Such as: “The 1954 Geneva Accords were not seen as a tolerable solution to the problems of Southeast Asia.” Passive voice is almost always poor style: it is just passive. It is also an author’s dodge because it does not require one to identify who was “seeing” what in this way and why. The essence of analytical writing is to explain cause-and-effect. That is, someone does something to something or someone for reasons you need to explain. A normal active voice sentence contains all elements of that causal chain. Such as: “The Eisenhower Administration refused to adhere to the Geneva Accords lest it legitimize an expansion of Communist power.” Here you have a clear causal relationship and some added information besides. Always try to rewrite passive voice sentences, choosing actors (not abstractions) as your subject, plus a vivid verb.
  6. Use vivid nouns and verbs. Avoid “jazzing up” flat nouns and verbs with adjectives and adverbs. If you are tempted to use words such as “very” or “somewhat” or “mostly” chances are you need to pick a more expressive noun or verb (think “torrid” instead of “very hot,” or “pummeled” instead of “beat badly”).
  7. Avoid using words that signal “dodges”
    • “Appropriate” is never appropriate because it means nothing (which explains why politicians always promise to take “appropriate action at the appropriate time”). Without accompanying standards of propriety the adjective “appropriate” is a waste of four syllables.
    • Never use the verb “feel” unless you really mean it. “To feel” means to harbor some emotion, but in our touchy-feely era of “self-esteem” and “getting in touch with our feelings” the word has become an icky substitute for “to think.” Do you really mean “I feel”? Or do you actually mean “I think”, “I conclude”, “I believe”? Are you making a rational or emotional argument? (An editor of some newspaper is said to have written in response to a letter-to-the-editor: “Sir, what you have is not an opinion, much less an argument or a point of view. What you have is a feeling.”)
    • Never use the verb “hope”. Say only those things that you “can” or “will” demonstrate. If you only “hope” to demonstrate something, it is probably best to just leave it out.
    • By the same token, do not be afraid of the pronoun “I”. Do not be affraid to take credit (and responsibility) for your ideas. Do not say, “this thesis will argue….” Rather, say “I will argue in this thesis….”
  8. Don’t begin a sentance with “There”.  Like passive voice, this blank substitute for a real subject noun is a vague construction that conveys little or no information, as in “There was a lot of doubt about Churchill’s strategy to attack in the Mediterranean.” Who doubted the strategy, when, and for what reason? Say instead: “In 1942 Generals Marshall and Eisenhower feared Churchill’s Mediterranean strategy offered no chance of a decisive victory.” Now we know the answers to who, when, and why? It is also rarely good style to start a sentence with “It”. And the same goes for sentences beginning with “And”.
  9. Avoid awkward sentences. The prime culprits are: run-on sentences, which one often finds in high school papers that have not been carefully proofread because that is something they are too lazy to do or else think they can just rely on spell-check, a good example of how computers, which in other ways are so useful, actually hurt American education. Here we have awkward sentence structure, run-on subordinate clauses, passive voice, and a missing antecedent (to whom does “they” refer: “high school papers??). Generally, a good rule of thumb to use in avoiding such awkward sentences is to keep your sentences short, and subordinate or parenthetical clauses to a minimum. Read your prose out loud to yourself. You should be able to finish most sentences in a single breath. If you find yourself taking multiple breadths in a single sentence, the sentence is probably too long.
  10. Speaking of antecedents, be sure that your pronouns agree (singular or plural) with the nouns to which they refer. “Germany’s policy was based on a miscalculation in 1939 because they figured Britain and France would never go to war over Danzig” is wrong because “they” has no antecedent. Write “Hitler’s strategy … because he figured….” or else “Nazi strategists miscalculated … because they….” Similarly, do not use “they” instead of “he” or “she”, “their” in place of “his” or “her.” “Dumb mistakes stick in the mind of the reader like a thorn in her side” not “Dumb mistakes stick in the mind of the reader like a thorn in their side,” though “Dumb mistakes stick in the minds of readers like thorns in their sides” is permissible.
  11. Avoid abbreviations or contractions. Spell out your words. The only major exception is the abbreviation “U.S.” when employed as a nominative modifier as in “U.S. foreign policy….” That’s O.K. On the other hand, acronyms or initialisms (e.g., NATO or EU) are to be preferred so long as you spell out what they stand for upon first mention. When using acronyms, be sure to keep in mind what the actual words that form the acronym are in order to avoid redundancy. For example, do not write “the NATO organization” since NATO stands for North Atlantic Treaty Organization.
  12. Do not split infinitives. Drawing and quartering is simply medieval. Splitting infinitives means you have inserted an adverb between “to” and its verb stem as in “to covertly support the Polish resistance.” Write instead “to support the Polish resistance covertly” or better, “to give covert support to the Polish resistance.” Alas, even top U.S. newspapers and magazines have surrendered to the splitters of helpless infinitives, but that does not make it right. To be sure, splitting infinitives sometimes makes for dramatic effect (as in “to boldly go” rather than “to go boldly”), but do not do it if you are not absolutely sure that it will have the intended aesthetic appeal.
  13. Avoid “wordy” prose—prose of excessive length. Think of a zippy noun, verb, or adjective that can substitute for a garrulous phrase. Instead of “The leaders of East Germany, who had always supported a more aggressive strategy toward the Allied presence in West Berlin, felt that the time was ripe to ask the Soviet Union to give the green light for decisive action” why not just write “East German leaders had always itched for the chance to seal off West Berlin. Now they pleaded with Moscow to strike.” Hear how the latter is much shorter and punchier? You can often create crisp, punchy sentences just by substituting a vivid verb or noun for clunky adverbs, adjectives, or whole phrases. Again, read your prose out loud to yourself.
  14. Avoid colloquialisms or slang. It just makes you sound like a frat boy or a sorority girl.
    • Use “was angered by” rather than “ticked off by”
  15. Avoid dangling participles. “Flying back home from Munich, sighs of relief washed over Neville Chamberlain for saving the peace” literally means those “sighs” were the ones taking wing over the English Channel. Write instead: “Flying back home from Munich, Neville Chamberlain was greeted with sighs of relief.” But since that is passive voice, better yet write: “The British public greeted Neville Chamberlain with sighs of relief when his airplane returned from Munich.”
  16. Avoid being repetitive in your use of words. Shoot for variety (use your thesaurus). Better yet, shoot for greater precision and specificity. Thus, instead of writing “the United States” over and over again, refer at times to “America” or “the Truman Administration.” Better yet, when possible, specify the precise actors to convey more information, as in “the State Department” or “U.S. Occupation Commanders.”
  17. Similarly, avoid being repetitive in your expression of ideas. There is simply no reason to make the same point more than once in the body of the text. Repetition does not make your argument stronger. The only exception to this rule is when you “preview” arguments in an introduction or introductory paragraph, which you subsequently expand on in the main text. Similarly, it is useful to “recapitulate” your main points in the conclusion or concluding paragraph.
  18. Avoid using jargon. There is an overwhelming temptation to use jargon to signal your “cred”—that you have indeed read the literature and are now part of the “academic club.” Unfortunately use of jargon makes your text more difficult to comprehend for those people who are not “in the know.” Use regular language whenever possible. Sometimes a piece of jargon has acquired a very specific meaning in the context of a particular literature. Sometimes using jargon allows you to express an idea more compactly. In those cases, you should weigh the trade-off carefully and use jargon judiciously. Certainly the use of the word “dyads” has no real advantage over “country-pairs.”
  19. Be sensitive to the nuance of words. For example, in common usage we often use the words “demonstrate” and “prove” interchangeably. However, they mean quite different things in academic writing. The threshold of evidence required for “proof” is much higher than “demonstration”—most theses will “demonstrate” not “prove.”
  20. Avoid semi-colons. They make for choppy, often run-on sentences. When tempted to use one, try a period-plus-new sentence or else a dash. To be sure, semi-colons are correct in a list that follows a colon, as in “The German security settlement contained four main provisions: the Anglo-American guarantee; disarmament; the demilitarized zone, and; a 15 year Allied occupation of the Rhine.” Otherwise, semi-colons are almost always bad news.
  21. Be wary of sentences with too many commas. Again, read your prose out loud to yourself and make a common sense judgment where punctuation is needed to facilitate understanding. But in all cases, if you open a phrase with a comma you must close it with a comma (or period if the end of the sentence). Consider: “The frequent turnover of governments, a perennial weakness of the Third Republic helped paralyze French foreign policy in the 1930s.” You need a comma after “Republic” to close the phrase begun with “a perennial.”
  22. Ellipses are a mystery, and not only in mathematics. The word refers to dots. When skipping over text in mid-sentence of a quotation insert three dots: “From Stettin … to Trieste … an Iron Curtain has descended upon the continent.” When skipping over text that would have concluded a sentence insert four dots: “From Stettin on the Baltic to Trieste on the Adriatic an Iron Curtain has descended….” Why four? The fourth is the period ending the sentence!
  23. Ending Quotations can be a vexation, but the current (arbitrary) rule is that the close-quote marks reside outside the concluding punctuation in a sentence. See Churchill quotations above. The correct order is (1) final word; (2) period, question mark, or exclamation; (3) close-quote. But if the punctuation is yours, not that of the person quoted, then it falls at the end, outside the close quotes. As in: Why did Churchill use the provocative phrase “Iron Curtain”?
  24. Footnote or endnote indicators should appear after punctuation marks.
  25. Do not over quote. Most students do, either from lack of self-confidence, fear of plagiarism, or the erroneous belief they must document every fact they present. In truth, quotations should be rare because too many of them break up the flow of your prose and give your essay a cut-and-paste look. In our judgment direct quotations (rather than paraphrases) are advisable only in the following three instances:
    1. The fact or idea you cite is so surprising and/or little known that the reader will want to know where you got it.
    2. The words quoted are from a primary source critical to proving your argument.
    3. Whether primary or secondary (i.e., some other historian) the quoted phrase expresses so eloquently the point you wish to make that to paraphrase it would be a shame (i.e., I couldn’t have said it better myself).
    In all other cases, write in your own words and preserve the flow of the story you’re telling. Finally, you are free to assume a good deal of knowledge from your reader. We are studying the same subjects and reading the same books, so you can assume we are familiar with the Weimar Republic or gold standard and do not need a quote or citation to persuade us that Clemenceau represented France at the Paris Peace Conference.
  26. Do not insert foreign languages in the text unless absolutely necessary. Assume that your reader will not understand the language that you are inserting (unless you know otherwise). If the reader does not understand the language, the quote will just be gobbledygook serving only to break up the flow of your text. You should only quote in the original language if doing so conveys a specific meaning that cannot be conveyed in translation. Even then always provide a translation. Otherwise, you should always quote in translation. If the translation is your own, you should indicate this by inserting [translation mine] at the end of the quote. If not, be sure to include the translator in the citation. For the purpose of this admonition mathematical equations count as a foreign language.
  27. Use data tables and charts sparingly. Sometimes a picture is worth a thousand words. Sometimes data are even more eloquent. But too often, they merely break up the flow of the text. If the data are integral to the argument you are making, then include the relevant table or chart as close as possible to the relevant portion of the text. (Avoid “see table # on page x…” which forces the reader to flip back and forth.) If the purpose of the data is not to advance the argument, but simply to provide additional or supporting evidence, put them in the appendix and describe the salient features in words in the main text. When using tables or charts, do not simply cut-and-paste material you find. Rather, take the time to reformat the table or graphic to be in line with the formatting conventions you are using in your text. All charts should have a consistent look. All tables should be formatted identically.
  28. Maps on the other hand are almost always useful. As IR majors, you will often be writing theses about far flung corners of the globe. It is unhelpful (not to mention unkind) to assume that your reader will know the region under discusison as well as you do. Thus, it is almost always useful to include a map (in appropriate detail and scale) of the region that is the central topic of your thesis.
You might make a habit of reading your prose out loud to yourself. This is because our ears are much more attuned the the flow and nuances of language than our eyes are. You are more likely to discover awkward, ineffective or even erroneous prose when you hear it.

Avoid Dumb Mistakes

Your writing affects your credibility. You cannot persuade if you are not credible. Here the writer’s Hippocratic Oath applies—first do no harm. Your writing should never get in the way of your argument. This means, at a minimum, avoiding dumb mistakes that tend to stick in the mind of the reader like a thorn in her side.
  1. In this day and age of spell-checkers, there is simply no excuse for spelling mistakes. But be wary of spelling mistakes that spell checkers will not catch. Here are a few of our favorites:
    • cite vs. sight vs. site (and similarly incite vs. insight)
    • weary vs. wary
    • tenet vs. tenant
    • forego vs. forgo
    • council vs. counsel vs. consul
    • You get the idea. If you are ever in doubt of the proper use of a particular word, or are having difficulty choosing between similar sounding or looking words, Common Errors in English by Paul Brians, is a very good resource to consult.
  2. Know your possessives.
    • It’s = it is, but; Its = possessive form of “it”.
    • Czechs = plural of Czech; Czech’s = the possessive form of a singular Czech person, but; Czechs’ = the plural possessive for multiple Czechs
  3. Know your plurals
    1. Plural of index is indices; the plural of “matrix” is “matrices”
    2. “Data” is already plural, the singular is “datum”. (So make sure other elements of the sentence agree: “these data are…” not “this data is…”.)
    3. If you must use Latin words, use them properly. (e.g. alumnus = singular male, alumna = singular female, alumni = plural male, alumnae = plural female.)
  4. Know the difference between “affect” and “effect.” We will ignore here the rare exceptional uses of these two words. Most of the time the word “affect” is a verb meaning either: “to have an effect on” (as in, “your attitude will affect how successful you are in class”), or; “to feign” (as in, “she affected unconcern over her ‘C'”). Most of the time, the word “effect” is a noun that means “the consequences of an action” (as in, “attitude does have an effect on grades”).
  5. Do not make up words when there are perfectly good alternatives.
    • “Irregardless” is not a word. It is either “irrespective” or “regardless” to mean pretty much the same thing.
    • There is no such verb as “incent” in the English language. Worse still is “incentivize.” We will be incensed by such abuse of the English language, which should give you incentive to get it right.
    • Sometimes anthimeria (look it up!) are effective. Most of the time they are not. For example, never use the word “leverage” as anything other than a noun, unless used as an adjective (as in “leveraged buyout”). Please note that the suffix “-age” is used to derive a singular noun from a verb (as in “wreck” and “wreckage”). The word “leverage” is a noun derived from the verb “lever”. Thus, the use of the word “leverage” as a verb, as in “the country is leveraging its advantage” makes about as much sense as saying “I am wreckaging the English language with my abuse of anthimeria.”
    • The last two are examples of MBA jargon. They are not even the worst of the bunch. But they have started to creep into mainstream usage. Just say no.
  6. Make sure that you know what a word means before you use it.
    • For example, the word “ultimate” and “penultimate” mean very different things. The inclusion of three additional letters in the latter should be a clue that these words are different.
    • On the other hand the words “inflammable” and “flammable” pretty much mean the same thing, as do “invaluable” and “valuable”, despite the additional two letters.
  7. Do not confuse i.e. and e.g. “i.e.” stands for the latin “id est” and means “that is.” “e.g” stands for the latin “exempli gratia” which means “for the sake of example.” Note that latin (abbreviated or not) or for that matter any foreign language used in the text should be in italics.
  8. And while we are on the subject of latin abbreviations, here are a few more that may be useful:
    • [sic] means “thus” or “just as that” to indicate that any incorrect or unusual spelling, phrase or usage in quoted material has been reproduced accurately and is not the result of transcription error.
    • viz” for “videlicet” and means “namely” or “to wit”
    • ca” for “circa” to mean “about”
    • cf” for “confer” to mean “compare”
    • et al.” for “et alii” or “et aliae” which means “and others” and can be used to shorten the list of authors in citations.
    • ibid” for “ibidem” which means “in the same place” and to be used in the footnote to indicate that the footnote in question is identical to the one immediately preceding.
    • op cit” for “op citatum“) which means “the work cited”. To be used in footnotes/endnotes to indicate that you are referring to a previously referenced (though not necessarily immediately preceding) work by the same author.
    • Note that “vs.” (versus) and “v.s.” (vide super) mean very different things. The former means “against,” the latter “see above.”
    • Though not abbreviations, remember that “per annum” means “per year”, “per diem” means “per day”, and “per capita” means “per person.”
  9. Get basic formatting right.
    • The first paragraph of each section or sub-section (any paragraph that follows a heading) should not be indented. The first lines of all subsequent paragraphs in that section or sub-section should be indented.
    • Block quotes should be used for any quote that extends beyond a couple of lines. When employing block quotes, the quote should be offset from the rest of the text by both right and left indentations, and the text should be justified. Regardless of the line spacing for the rest of the text, the block quote should be single spaced.
    • Use a consistent style (justification, line spacing, heading style, font, etc.) throughout. The “style-sheets” feature of modern word processors are useful in imposing style discipline.
    • Never use bold. If you want to emphasize something, use italics. The use of italics is preferable to underlines when referencing a book title.
    • Know the difference between a hyphen, en dashes (used to indicate a range, as in “between the years 1980–1990” or contrast values, as in “the Supreme Court voted 5–4 to uphold), and em dashes (“—” which are used to indicate parenthetical thoughts in the middle of a sentence, similar to parenthetical commas). While it may be difficult to tell them apart on the web page, they are of different length. Hyphens are shortest, the en dash is about the width of the letter “n”, and em dashes are about the width of the letter “m” (hence their respective names). In mono spaced fonts (such as Courier), it is conventional to use two hyphens (“–“) for en dashes, three (“—“) for em dashes. Note that there is never a space before or after any of these.
    • The rule “double spaces after periods” was a convention of the typewriter age when everyone had no choice but to use the monospace typewriter font. It is considered unnecessary when using proportional fonts. Unless you are using a monospace font (e.g. Courier) there is no need for that second space.
    • Use the right font. You should never use a monospace font (e.g. Courier) unless you have a very specific reason for doing so. Proportional fonts (which varies type spacing according to character width) are much easier to read than monospace fonts. Similarly, you should never use sans-serif fonts. Sans-serif fonts were designed for on-screen legibility where the serifs may be lost on the relatively low resolution of computer screens. However, in print, the “serifs” contain visual information that makes it much easier to read. Before you get too creative with your font choice, you should seriously reflect on the fact that Times was originally designed to be the typeface of the Times of London.
Finally, you may at some point want to seek professional assistance. One of the most underutilized resources the university has to offer is its writing center. You can find more information about the assistance they can provide on their webpage. One or two meetings to go over even a small section of your thesis could improve your writing dramatically, if you learn how to spot the particular weakneses in your writing style through those sessions.