How to Increase your Book’s Discoverability through your Blog Site!

As a self-published author you need to get your book as much publicity as possible. This is easier said than done though. As a self-published author you have the sole responsibility of promoting your book. And with the amount of competition out there you will need to increase your book’s discoverability as much as possible. One way is by doing it through a private blog site dedicated solely to your writing. This is because blog sites are a very effective way to make your book as discoverable as possible and not spending a dime on it. Here are some tips on how to increase your book’s discoverability through your own blog.

• Make your blog as attractive as possible!

One of the main factors in attracting viewers to your blog its aesthetics. If your blog is well made and well thought out you can be assured that viewers will be interested in going through it. But if your blog looks tacky you will have a difficult time getting people to visit it. When it comes to making a blog site you should have a perfect balance between the aesthetic aspect of your blog and its loyalty to the main topic. Which is your book. Your design should follow your main topic. When it comes to the main design you should be loyal to your books’ genre. It also important that the color scheme and design you use should match with your book. As a rule your blog should be more minimalistic in its design. This will prevent your book from being too crowded by unnecessary images. Just remember that when it comes to blog design it is better that your blog is well thought out and minimalistic rather than being overcrowded by images.

• Posts relevant articles in your blog

It is very important that your blog has many articles to choose from. If your blog does not have articles you will have trouble attracting viewers. These articles should be about your book and should act as a way to make your viewers interested in it. It is also important that these articles are relevant to your book. You should also make sure to put in book retailers links through your blog. This way should viewers be interested in your book they can buy it as easily as possible.

• Use social media as an advertising platform

Aside from your blog site you can also use social media as an advertising platform. This is because social media is truly a game changer when it comes to advertising. It allows you to advertise your book through various social media sites for minimal to no expense. Facebook is quite effective because it allows you to spread word of your book through your account. It also allows you to posts advertisements through your blog. You can asks your Facebook friends to also post advertisements of your book. You can also posts book trailers through your account. You can also posts advertisements through other social media platforms such as Twitter and Instagram. If you want to make your book as discoverable as possible this is by far the most effective method in this day and age.

• Use your blog to create a fan base

When it comes to creating a book fan base having your own blog site is a necessity. This is because it will allow you to maintain an advertising platform that potential fans can visit. It also allows you to stay in touch with your potential fan base and cultivate a good relationship with your fans. Remember that your fan base is your most stalwart supporters. So it is important that you keep in touch with them and make sure that they stay fans of your work.
All in all when it comes to using your blog, just remember that the more time you put into it the more effective it will be.