Wednesday, October 18, 2017

Self-publisher’s guide to effective book selling!


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As a self-published author you would know how difficult it is to sell your book. Although it is true that there are certain advantages if you self-publish your book it is a well-known fact that selling self-published books is a difficult task. This is due to a number of reasons. One reason is that self-published authors usually lack the proper funds to properly market and distribute their books. Book Marketing takes a lot of money, what with the advertising fees and other expenses involved. This also goes with distribution fees that also costs a veritable fortune. Another reason is the fact that self-publishing authors lack the proper knowledge and marketing services to sell their book effectively. This limits their ability to get the best deals for their books. Which is why it is important that you know how to properly market and sell you books. Here are some great tips on how to effectively sell your book.
  • Use Social Media extensively
When it comes to selling your book Social media is one of your most potent weapons. Social media has been a very effective way to get news out. Whether it’s to just keep touch through Facebook or making opinions known through Twitter, Social Media has truly changed how people keep in touch and exchange news. And if you want to effectively market your book, Social Media is a great way to do it. There are a lot of ways you can use Social Media to effectively sell your book.
One way is to use Facebook to spread word of your book. You can ask family and friends to post news about your book. This will help make the public aware of your book. You can also post advertisements through Twitter and posts pictures of your book on Instagram.  In truth there are countless ways that you can spread word of your book through the internet. The best part about using Social Media to sell your book is the fact that it costs next to nothing to advertise your work through social media.
  • Create your own blog site
With the rising popularity of social media blog sites have become one of the most effective advertising tools. This is because your blog site is highly accessible to the public and even better it is on 24 hours every day. And the fact that it literally costs next to nothing to set up makes it easy to maintain. Just be sure to make the content entertaining and informative. You can even sell your book through your blog site, thus increasing your chances to selling your work.
  • Use book reviews
Book reviews are a great way to show how good your book is. You can posts your book review on your blog site or Facebook account. This will help give your book relevance and give it a good reputation. A few months before your book is released you should ask people to review your book. Don’t be afraid to send your work to well-known authors. Just remember if they give your book a good review your book’s reputation will increase a great deal.
  • Use Amazon Reviews
Amazon reviews are very effective because technically anyone who is involved in the publishing industry takes Amazon reviews seriously. You should try to get at least 20 reviews. Your reviews don’t necessarily need to be from other writers. They could be written by family and friends.
  • Make book trailers
Book trailers are a great way to get publicity for your book. This is because a visual advertisement could capture the attention of potential readers better than a written one. Just be sure that your book trailer is well made. You should post your videos on several video sharing sites like blip.tv, jumpcut or YouTube. The more sites your book is featured in the better.
  • Write articles
One way of gaining much needed attention for your book is to write articles for related magazines. For example if your book is about science fiction you can write for various science fiction magazines all over the internet. You can write fan fiction and gain a fan base for your work. It’s a good idea to write articles a few months before your book release so that you create a greater demand for your book once it has been released.

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